Radisson Red Liverpool is a 202-bedroom hotel, including four suites, with a gym, restaurant and bar, and dedicated meeting and events facilities. Koncept were appointed to develop and deliver the Radisson Red brand guidelines for this newly launched brand.

Set within the striking architecture of Alfred Waterhouse, the hotel creates a compelling dialogue between historic detail and the contemporary dynamism of the Red brand. A particularly distinctive feature is the Red Submarine, which embodies the brand’s bold character and adds a memorable, playful moment to the guest experience.

We worked closely with the Radisson development team to deliver a scheme that balances architectural respect with strong brand expression leading to an outcome the entire design and client team can be proud of.